Twitter’s Tweet Embedding Needs Further Growth

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As Twitter has skyrocketed,  News and Sports programs, Magazines and Newspapers have all begun to cite tweets as quotes.  When a tweet is quoted however, it often leaves out vital information that provides the context.  If the quote is in text form, it typically removes the hashtags and retweets–essentially taking the quote out of context.  If the quote is utilized in a more visual media medium, then the solution has been to take screen grabs and insert the images.  This is rough and clunky method.

If indeed tweets are the new quotes, then a smoother way to display them has been needed.  Twitter has baked up just the recipe.  Today they introduced Blackbird Pie, its embeddable tweet engine.  Twitter has developed a web page where you  enter in the url of the particular tweet, and then utilize the embedding code that they provide.

Upon initial testing, it appeared that Twitter was not expecting its popularity, and needed to iron out some of the bugs.  When we attempted to put in a tweet, it came back with an error message that the tweet didn’t exist.  Twitter quickly attempted to fix the issue, although it still seems to be having some issues with its stability. The tweet below was embedded using their new method.

The embedded tweet is supposed to pick up some of your own websites’ styling, such as the font-family tag.  It is also designed to display with the background design of the tweeter.  However the amount of code they provide for embedding is quite lengthy.  Fortunately this is a work in progress.  Twitter has already declared to-do items such as providing a shorter embed code, and creating a better timestamp.

As for now, embedding tweets is still a bulky process.  But at least it is progressing.  Hopefully soon enough, there will be a more simple option.